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WTF Is ?

WTF is Airtable?

Airtable is one of my favorite - if not the favorite - tech tools in my arsenal.  Airtable in One-ish Sentence Airtable, a freemium service, combines...

WTF Is RSS? (And is it still relevant?)

RSS's popularity may wane, but its role in digital syndication remains unmatched. It's a key tool for SEO, content automation, and effortless distribution.

WTF Is…Slack?

Slack in One(ish) Sentence Slack is a communication tool for groups, with plenty of third-party application integrations to power your workflow, where you can communicate...

WTF is JD Supra?

Welcome to what I hope is the first is a series of WTFs! In other words, I'm explaining what the f*ck these tools are...

About

I'm a strategist, writer, and systems nerd who thrives at the intersection of tech, messaging, and meaning. I build smarter workflows, write with blunt clarity, and help small teams do big things...with less chaos.